The Box it Comes In

Nova Natural box open ended play

It’s so common, it’s become a clich√©: Give a kid a toy and they play with the box. To us, there’s nothing wrong with that. Nothing at all. While a toy often suggests a use, even if it’s as open-ended as a set of wooden blocks or a doll, a box can become most anything in a child’s imagination. Add in some crafting materials, crayons and a building cloth or two and the possibilities become endless.

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